Journal

Notes on building websites that work.

Teardowns, practical guides, and field notes on web design, conversion, and building websites that earn trust.

GuideFeatured

5 reasons local-business websites quietly lose customers

Most local businesses don't have a traffic problem — they have a trust-and-clarity problem. Five specific, fixable reasons a site loses customers before they ever get in touch.

June 19, 20264 min read